C&S’s Omnichannel Media Network continues to provide a competitive advantage to our valued retail customers and partners. Since 2023, the network’s store base has grown by more than 20%. Through continued innovations, C&S’s Omnichannel Media Network coordinates digital marketing and promotional efforts, including manufacturer promotions and digital coupons; on-site retail media; off-site retail media; and in-store merchandising. C&S OmniMax™, formerly the Retail Experience Network, is the flagship program within the C&S Omnichannel Media Network that has delivered a significant double-digit lift on participating brands, boosting both retailer and manufacturer sales and profitability.
Who: C&S Wholesale Grocers, LLC
What: C&S continues to provide industry-leading innovations to support the success of our valued Independent and Regional Grocers. Retail media programs under the C&S Omnichannel Media Network have been expanded and rebranded to include:
- OmniMax™: The flagship program that combines on-site and off-site media with promotional support to drive brand and retailer sales and profits.
- OmniCore™: A retail media solution that drives brand and retailer sales profits through on-site retail media.
- OmniCollab™: A tailored media solution for mid-market and emerging brands to leverage retail media at scale.
- New Item Accelerator: Drives trial and adoption of new and extended brands.
How: Retailers: Contact your C&S sales representative.
Manufacturers: Connect with your C&S category manager.
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About C&S Wholesale Grocers, LLC:
C&S Wholesale Grocers, LLC is an industry leader in supply chain solutions and wholesale grocery C&S Wholesale Grocers, LLC is an industry leader in supply chain solutions and wholesale grocery supply in the United States. Founded in 1918 as a supplier to independent grocery stores, C&S now services customers of all sizes, supplying more than 7,500 independent supermarkets, chain stores, military bases and institutions with over 100,000 different products. C&S also proudly operates and supports corporate grocery stores and services independent franchisees under a chain-style model throughout the Midwest, South and Northeast. We are an engaged corporate citizen, supporting causes that positively impact our communities. To learn more, please visit www.cswg.com.
Media Contact:
Lauren La Bruno
Senior Vice President of Communications & Marketing
C&S Wholesale Grocers, LLC
CSComm@cswg.com
Investor Relations:
Julie Drake
Vice President, Assistant Treasurer
C&S Wholesale Grocers, LLC
IR@cswg.com