Private Label Brands
Both the Best Yet® and Piggly Wiggly® brands are owned and licensed by C&S Wholesale Grocers.
Best Yet® Brand
We call it heritage, but you could also call it tradition. Since 1893 Best Yet® has worked continuously to earn its reputation as a brand of dependable products.
Consumers are buying store brand private label products today more than ever, with the objective of purchasing high quality products with the best possible value, at a savings over the national brand equivalent.
The Best Yet® brand, owned by C&S, has been addressing these needs for over 100 years!
Our new Best Yet® label design provides a family look to the private brand line that is easily recognized across all product categories.
The Best Yet® product assortment offers a vast array of choices throughout the store. From our Community Cash Back Program for non-profit organizations to our Double Your Money Back Guarantee® – Best Yet® is the brand of choice!
Piggly Wiggly® Brand
Piggly Wiggly®, America's first true self-service grocery store, was founded in Memphis, Tennessee in 1916 by Clarence Saunders and has become a southern icon.
In grocery stores of the early 1960s, shoppers presented their orders to clerks who gathered the goods from the store shelves. Saunders, a flamboyant and innovative man, noticed this method resulted in wasted time and man-hours. So, he came up with an unheard-of solution that would revolutionize the entire grocery industry – he developed a way for shoppers to serve themselves.
Today's Piggly Wiggly® retailers know and understand their customers, as well as the communities in which they live and work. The Piggly Wiggly® brand proudly stands for quality and integrity and to the millions of customers it serves - Piggly Wiggly® is a trusted friend.
Since its founding in 1916, having the vision to anticipate the ever-changing needs of their customers has positioned Piggly Wiggly® retailers and the Piggly Wiggly® brand to remain a viable presence in the supermarket industry today, and in the years to come.